e-Ashwa Automotive Private Limited is one of the leading manufacturers of environment friendly Battery Operated Vehicles. The company Specialized in the manufacture of e-Rickshaw, e-Loader, e-Auto, e-Scooter and is in the process of research, development and approval for e-Bike, e-Cart & L5 category Vehicles.
e-Ashwa has a strong team of technical & skilled work force with hands on experience of both Automobile as well as the Aviation Industry. The Company mission is to manufacture world class Electric Vehicles under Make in India program with indigenous technology, indigenous supply and indigenous reliability clubbed with committed customer service & satisfaction.
e-Ashwa is among very few companies providing warranty in respect of all types of Electric Vehicles and owns its own Service Centres providing both Warranty as well as Non-Warranty Service and repair facility.
e-Ashwa also owns its own testing division catering all rigorous testing so that each and every product that rolls out from the plant offers utmost safety, comfort & utility to the driver as well as the passengers which in turn gets converted into "Value for Money".
e-Ashwa at present has one fully equipped Manufacturing Plant in Ghaziabad and apart from that there are small assembly units as per table below:
S.No
State
City
1
Uttar Pradesh
Babugarh
2
Bihar
Nawada
3
Bihar
Bakhtiyarpur
4
Bihar
Purnea
5
Haryana
Faridabad
6
Uttrakhand
Rudrapur
7
Madhya Pradesh
Bhopal
8
Orissa
Sambhalpur
e-Ashwa has further bifurcated its Sales Channel into Distributors and Dealers and currently have 2 Distributors in Pilibhit and Muzaffarnagar in UP and 44 operational and active dealers in eight States viz Delhi, Uttar Pradesh, Madhya Pradesh, Bihar, Uttrakhand, Haryana, Punjab and Rajasthan.
Investment required for the Distributor is Rs. 18.5 Lakhs as per Table below:
S.No
Investment Element
Investment Amount
1
Basic Assembling unit
75,000
2
Raw Material for 10 units (@ 56,000/- each) of three wheelers and 20 units (@ 54,000/- each) of Two wheeler
16,40,000
3
Branding Material
35,000
4
Franchise Fee Non Refundable
1,00,000
Total
18,50,000
Pay Back Period
As per the calculation stated above, the payback period for the Investment is about 12 months, however, e-Ashwa suggest to consider 18 months as Payback period although e-Ashwa also recommends not to withdraw the profit but to reinvest the same to expand the capability of the Distributorship.
Roles and Responsibility
Activities
Responsibility
Completion of civil work / shed as per requirement
Distributor
Setting up Plant and Machinery
e-Ashwa
Providing inventory on timely manner
e-Ashwa
Day to day operations
Distributor
Sales and Marketing
Joint
Dealing with Dealers and Distributors
Distributor
Arranging of local Financer
Distributor
Arranging of centralised Financer
e-Ashwa
Issuance of LOI and all forms for vehicle Registration